Everyone needs to worship something: we were designed that way by God – to worship him.
In a secular age, what do creatures with a built-in urge to worship do with the urge?
They worship their mobile phones: the preferred altar for most worshippers is the high place of Cupertino, and the object of adoration, the iPhone.
Today, the iPhone 5 was introduced to the devout; here you can see Apple high priest, Tim Cook, in an attitude of ecstatic supplication before an icon of his god:
And below we have one of the senior monks, Jony Ive, waxing eloquent on the relationship he and his order enjoy with their iPhones.
I wonder if Richard Dawkins will buy one.